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Advertising Business Marketing

October 13, 2007 | Comments Off on Advertising Business Marketing

 

Marketing Tuesday: Print Advertising Measurement Evolves to Include Online ResponsesFast Company Now: Online is the new offline. Like most catch phrases this one doesn’t really say anything earth-shattering; it isnt really news that more and more things are going digital. What it does rather neatly encapsulate is that in implying the launch of a new dominant mode of operation, there are a host of .


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