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Marketing Research

July 16, 2007 | Comments Off on Marketing Research

 

Know Your VisualDNA? Research Gets Social-Net BugAdvertising Age – It’s like a visual, social-networking Myers-Briggs test,” said Nielsen BuzzMetrics Chief Marketing Officer Pete Blackshaw. “I think we’re going to see a lot more of this kind of thing. Research techniques have to adapt to the new context .


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