Oct
29
Compelling, Concise, Correct – The Three “C’s” of Web Page Content
October 29, 2010 | Comments Off on Compelling, Concise, Correct – The Three “C’s” of Web Page Content
By Kenneth Middleton Don’t Write What You Like Because You Feel Like It! Web content is a specialized field, the days are long gone when you could write what you liked just because you felt like it and get away with it. There are specific ways of working this type of writing today; keyword searches […]
Oct
15
Web Content Concepts – Write Well and Mind the Store?
October 15, 2010 | Comments Off on Web Content Concepts – Write Well and Mind the Store?
By Kenneth Middleton Gibberish No Longer Works Gone are the days when “ipsum florsheim botsum possum” plus pictures could pass for web content. It has been made very clear that online sales only do well in the face of solid web content. This has in fact become essential and the concept is simple to understand. […]