Internet marketing using web2.0 technology has adopted a new name i.e., “Viral Marketing”. True to its name, Viral Marketing is indeed growing in stature not by the minute, but by the seconds. Within Viral Marketing Blogging has taken the centre stage and today we have a few million blogs up and running. Now all these blogs need regular fresh content to make them deliver the results. Search engines do love blogs for the fresh content it adds at regular intervals, but only so long as they are indeed fresh content. The web crawlers will quickly identify duplicate content in blogs too and initiate punitive measures. Therefore, we need a system like automated blog posts which will feed fresh content to the blogs at regular intervals and yet be able to steer clear from the duplicate content concerns. This is where automated blog posts come in.

One way we can avoid the penalties associated with duplicate content is to make one blog post and ping it for all available directories. After 24 hours of cooling time, your article can be submitted to all the article directories that you choose to. This process helps to get you recognised as an author by the article directories. Yet another method is to incorporate your blog’s URL in the resource box when you submit articles to article directories. This will create a backlink to your blog and your original content gets referenced resulting in your being ‘covered’. Also, make sure that the length of your article is within what the article directories prescribe and that no reference to other web sites is contained in your articles. Blog posts on the other hand can be too short or too long, it is your choice. You can also add your personal opinion about other sites. Automated blog posts take care of most of these issues when you use the right software.